Media technology is increasingly being used by non-media organizations in sectors including finance, education and retail.
At IBC2024, we gave our attendees the opportunity to get directly in front of these new buyers and promote their company’s newest product by partnering with the AV User Group to bring 40 of their members (key stakeholders, leaders, or AV buyers at their organizations) to IBC.
AV User Group IBC Speed Pitch Event:
- Taking place on Thursday, September 12 from 2pm – 5:30pm in the vicinity of the RAI, Amsterdam
- Five minutes to make your presentation
- We’ll be vetting and selecting an exclusive group of just 36 companies to present
- This opportunity is an inexpensive £1,000 investment
- Networking Dinner Sponsorship – From £7500 per sponsor (up to 2 max) or £12,500 for exclusive sponsorship. Following the pitching event, the AV User Group buyers will be hosted at a private dinner on the canals of Amsterdam. Join them as a partner or single sponsor of this dinner and have up to 4 of your colleagues attend this exclusive opportunity.
In partnership with

- Arup
- AstraZeneca
- Bank of America
- Barclays
- Cabinet Office
- Capvest
- Deliveroo
- Direct Line Group
- East Ayreshire Council
- Fife College
- KPMG
- Mcathurglen
- Nottingham Trent University
- QEII Centre
- Queen Margaret University
- Science Museum
- Schroders
- Second Home
- Sopra Steria
- UBS
- Ulster University
- Unipart
- University of the Arts London
- University College Birmingham
- University of Dundee
- University of Strathclyde
- WPP
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"IBC was a crucial event for any corporate AV professional looking to stay at the forefront of technology. It was an opportunity to get immersed in the latest broadcasting and media innovations, many of which will shape the future of corporate communication. From evaluating cutting-edge solutions and networking with industry leaders to gaining insights into best practices and future trends, IBC provided invaluable knowledge and connections. It's an essential experience for anyone seeking to optimize their organization's AV capabilities and drive impactful communication strategies.”
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“IBC was a great event, I got to meet loads of different vendors from all aspects of the industry and found many new solutions for our way of working. The Speed Pitches were very good, an excellent opportunity to meet some of the vendors and see what they were presenting before the event.”
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“Working with the AV User Group we were able to engage with a large number of suppliers during the afternoon of speed-pitches. This is such a great way to meet and hear about new products and services. With multiple vendors visiting a single location it's a very efficient way to cover a lot of tech.”
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“IBC2024 was a great success for us, and the speed pitch hosted by AV User Group really helped drive traffic to our booth, from both potential buyers and distributors in market segments we had not yet identified.”
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“Attending the IBC show provided me with valuable insight into a different facet of the AV industry. The well-curated mix of content, exhibitors, and fast-paced presentations (Speed Pitches) struck an excellent balance, offering just the right amount of information to spark my interest and help me develop a structured plan for engaging with key manufacturers. This experience gave me a deeper understanding and appreciation of the broader AV landscape — highlighting that the products we typically encounter at ISE represent only a small portion of what’s available in the industry.”
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“The speed pitches allowed me to quickly identify companies that were providing services that were aligned with my current projects … As always I have come back with a wealth of knowledge and the contact details of new suppliers that will aid me in delivering a cost effective service that promotes best value.”
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"Attending IBC in Amsterdam was an invaluable experience, particularly in AV production workflows. The event perfectly complemented our existing AV-focused events by showcasing cutting-edge solutions shaping the future of digital workflows, from cloud-based technologies to virtual production, which are all activities we’re working on right now."
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"The speed pitch is useful for manufacturers who want to get themselves in front of the AVUG to explain their products/solutions. This encourages the group to visit them to find out more. I did this with the battery charging manufacturer, an online editing SW provider and an AI data search platform. There are some key Broadcast / AV manufacturers like Panasonic, Sony etc. However, it is good to meet new ones, and presenting at the Speed Pitch, is a good way to help us narrow where to go when at the show."
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"IBC is unique in that it’s the only event that has the global scale to bring together all the media and entertainment companies across the world."
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"The connections you can make at IBC with like-minded people are invaluable, as are all the opportunities of what future technology and industry could bring."
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"IBC is where you pick up all the latest trends, what you should be looking out for, where the chances for development and innovation are and what you should be paying attention to."
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“It's important to be in a place where your imagination is sparked from many different directions globally. At IBC you can achieve all those things in one space over a short period of time.”
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“IBC is the place where you can get together and share ideas, both with manufacturers, but also with other broadcasters. That’s what keeps us relevant and talking about the right problems.”
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“IBC brings the world of media entertainment together to have the critical conversations, necessary for us to think about how we innovate. It's about networking, it's about the people, and it's about collaboration.”
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"At IBC, everyone comes together from across the industry to discuss important, industry issues."