Hall 14: Future Technologies, AI, 5G, Ad Tech, Blockchain, Virtual Production
Hall 14 at IBC2025 is where innovation meets application - dedicated to showcasing the technologies shaping the future of media and entertainment. For technical professionals, strategists, and developers, this hall provides hands-on access to pioneering solutions in AI-driven workflows, next-gen connectivity, immersive content creation, and decentralized media infrastructures.
Explore AI for content creation, personalization & automation. See 5G-enabled production and contribution workflows in action. Dive into dynamic Ad Tech & AI analytics and discover blockchain in rights & decentralized content distribution. For those working in virtual production, Hall 14 presents the latest in real-time rendering, LED volume control, camera tracking, and scene automation - bridging the gap between physical and digital production environments.

The Halls at IBC2025
Halls 1, 2 and 3 - Delivery, Distribution and Satellite
Halls 4 and 5 - Content Everywhere, Streaming, OTT Platforms, Cloud Services, Cybersecurity and App Development
Halls 6 and 7 - Post-production, Graphics, Media Production and Data Storage Solutions
Halls 8 and 10 - Multi Technologies, Production, Management, Audio and Transmission
Halls 9, 11, 12 and 13 - Production, Cameras, Lenses, Lighting, Video and Accessories
Hall 14 - Future Technologies, AI, 5G, Ad Tech, Blockchain, Virtual Production
IBC Future Vision
12- 15 September | Hall 14
Hall 14 is where the future of media and entertainment will come to life at IBC2025.
This brand-new destination is designed for trailblazers, tech enthusiasts, and creatives eager to get hands-on with the innovations reshaping the industry - from AI, 5G and Ad Tech to Blockchain and virtual production. Whether you're looking to discover what's next, connect with forward-thinkers, or immerse yourself in tech that’s changing the game, Hall 14 is your launchpad at IBC2025.
