Why Attend

Create
the
Moment

Join us at IBC2026

Building on strong momentum from 2025, IBC2026 is focused on a clear idea: Create the Moment – IBC is where media and entertainment come to life.

As consumer behaviours shift and technology evolves at an unprecedented speed, IBC offers a truly international platform for critical debate, emerging innovation, creative strategy, and actionable insights that drive commercial advances.

IBC2026 is set to bring together the global industry ecosystem – broadcasters, streamers, technology providers, creators and innovators – to create the moments that matter and deliver real impact.

Register for IBC2026

Reasons to Attend

Discover game-changing innovations

Explore up-close the ground-breaking products and services transforming media – from world-leading brands to fast-growing start-ups – and experience technologies being applied in real-world contexts.

Be part of the global media community

IBC is the annual event where everyone who’s anyone in media and entertainment converges to learn, connect and do business. The show brings together tens of thousands of exhibitors, visitors, and speakers from more than 170 countries.

Explore bold new business models

IBC enables industry players to glean first-hand how to futureproof their organisations and harness emerging opportunities as markets shift, media ecosystems become increasingly complex, and new monetisation approaches become necessary.

Be part of the evolution of media

Learn how the industry is shaping a more diverse, inclusive, and sustainable future – and join the conversation on tapping the next generation of talent. IBC sees media voices come together across presentations, panels and workshops to delve into how the workplace is changing.

Network with influential decision-makers

IBC offers a great opportunity to meet and start real business conversations with industry movers and shakers – whether on the stand, in the beach bar, or at one of the show’s numerous social or professional events.

Witness innovations coming to life at IBC

Future Tech provides a window into the leading-edge M&E innovations aimed at solving the challenges of tomorrow. Within it, the IBC Accelerator Zone enables you to experience first-hand live demonstrations from project teams – see how tech vendors are collaborating with broadcasters and studios to drive real-world tech advances.

Top IBC Show Features

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  • "IBC is the place to go to meet everyone whether that’s customers, suppliers, or potential future collaborators. There’s nothing quite like IBC for the industry."
    Andy Hook
    Director of Technology and Strategy, d&b
  • "IBC is unique in that it’s the only event that has the global scale to bring together all the media and entertainment companies across the world."
    Anthony Guarino
    EVP, Global Production & Studio Tech, Paramount Global
  • "The connections you can make at IBC with like-minded people are invaluable, as are all the opportunities of what future technology and industry could bring."
    Matt Risley
    Managing Director of 4Studio, Channel 4
  • "IBC is where you pick up all the latest trends, what you should be looking out for, where the chances for development and innovation are and what you should be paying attention to."
    Polly Hickling
    Learning and Development Lead for Media, Eviden

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