the
Moment
Building on strong momentum from 2025, IBC2026 is focused on a clear idea: Create the Moment – IBC is where media and entertainment come to life.
As consumer behaviours shift and technology evolves at an unprecedented speed, IBC offers a truly international platform for critical debate, emerging innovation, creative strategy, and actionable insights that drive commercial advances.
IBC2026 is set to bring together the global industry ecosystem – broadcasters, streamers, technology providers, creators and innovators – to create the moments that matter and deliver real impact.
Reasons to Attend
Explore up-close the ground-breaking products and services transforming media – from world-leading brands to fast-growing start-ups – and experience technologies being applied in real-world contexts.
Learn how the industry is shaping a more diverse, inclusive, and sustainable future – and join the conversation on tapping the next generation of talent. IBC sees media voices come together across presentations, panels and workshops to delve into how the workplace is changing.
IBC offers a great opportunity to meet and start real business conversations with industry movers and shakers – whether on the stand, in the beach bar, or at one of the show’s numerous social or professional events.
Future Tech provides a window into the leading-edge M&E innovations aimed at solving the challenges of tomorrow. Within it, the IBC Accelerator Zone enables you to experience first-hand live demonstrations from project teams – see how tech vendors are collaborating with broadcasters and studios to drive real-world tech advances.