A key driver of IBC’s momentum is Future Tech, now in Hall 14 – the fastest-growing area of the show and a critical, forward-looking part of the IBC experience.

Future Tech is now a central destination at IBC, where new ideas meet real industry adoption. Growing in scale and impact, with strong commercial backing, it reflects what makes IBC unique: innovation not just imagined, but built, tested, and applied in a real-world context.