IBC Council

The IBC Council is a long-established advisory group drawn from senior media and entertainment leaders and executives.

Its role is to advise IBC on key strategic issues and is key to informing the development of compelling IBC events for the future, ensuring that we continue to evolve and deliver as the essential global business and technology communications platform and marketplace for the media and entertainment industry.

Council membership comprises more than 20 senior industry leaders and executives, as well as affiliate members from IBC’s owners: the RTS, IABM, SMPTE, SCTE, IET and IEEE.

IBC Council Members

Mark Smith - Chair

markMark Smith has spent more than 30 years in the Media, Entertainment & Telecommunications sectors globally, focused on industry-level technology evolution, innovation & collaboration programmes and international scale events. He was Marketing & Communications Director for the GSMA, the industry organisation for  global mobile network operators and owners of the Mobile World Congress trade show and global sister events, where he led communications through the evolution of mobile communications from 2G through to 5G. Over the last decade, he has focused on the intersection between the communications, technology and media & entertainment sectors, working with world leading media brands.  His deep technology marketing experience has helped him launch, develop and lead the acclaimed IBC Accelerator Media Innovation Programme, which brings together pioneering media companies and leading-edge technology partners to collaborate on solutions that address real-world business and disruptive technology challenges to drive industry moving advances. Additionally, he had been a Non-Exec Director on Ofcom’s Advisory Committee for England and a Non-Executive Director and Trustee of the Henley Festival.

Antonio Arcidiacono

EBU, CTO & CIO

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Hans Hoffmann

EBU, Head of Media Fundamentals & Production

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Richard Waghorn

RTÉ, Director of Operations, Technology and Transformation

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Rebecca Matthews

Australian Broadcast Corporation (ABC), Head of Content Management

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Anne Schelle

PearlTV, Managing Director

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Kenji Terada

NHK, Snr Director & Chief of Engineering

Adam Marshall

Grass Valley, Chief Product Officer

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Tracy Geist

Amazon Web Services (AWS), Global Head of Media & Entertainment, Games, and Sports Marketing

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Judy Parnall

BBC, Head of Standards & Industry

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John Canning

AMD, Director Developer Relations – Creators

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Caroline Pires Ewerton

DAZN, VP Technical Product

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Olivier Bovis

Sony Europe, Director, Head of Media Solutions

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Simon Crownshaw

Microsoft, Worldwide Strategy Director – Media & Entertainment

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Simon Fell

Digital TV Group (DTG), Chairman

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Patrick Griffis

Ex-Dolby, SMPTE

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Eliza Pearce

Deloitte, Director

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Richard Friedel

Independent

Dr Matthias Erb

ARRI Lighting Solutions GmbH, Chairman Executive Board

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Carlos Fini

SET (Society of Brazilian Broadcasters), President

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Carlos Octavio Queiroz

Globo, Director of Corporate Strategy & Architecture

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ErinRose Widner

Global Head of Business Strategy, Emerging and Creative Technologies | Media & Entertainment

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