IBC Roundtable at NAB 2025

Exploring advances in AI-based personalisation

AI is revolutionising media personalisation - reshaping content discovery, audience engagement, and targeted advertising. Our IBC365 invite-only roundtable brought together top broadcasting executives, decision-makers, and AI visionaries for an exclusive discussion on the future of personalised media, and the challenges and opportunities that lie ahead.

Key Discussion Topics: 
Content recommendation & discovery – How AI is enhancing viewer engagement.
Automated highlights for sports & live events – The latest innovations in AI-generated content.
Ad-Tech & localisation – Unlocking new opportunities in personalised advertising.

Read full feature on the IBC365 Roundtable here

Benefits of attending an IBC365 Roundtable:

  • Gain expert perspectives on the latest advancements in AI-driven media personalisation, from content recommendation to targeted advertising.
  • Participate in high-level discussions on the future of AI in media, exploring the challenges and opportunities of personalised content delivery.
  • Connect with fellow C-suite leaders in media, tech, and broadcast, fostering strategic partnerships and exchanging innovative ideas.

Read full feature on the IBC365 Roundtable here

Moderated by: Thomas Thomson, Senior Analyst, Video Technology, OMDIA

Thomas Thomson is a senior video technology analyst who delivers syndicated research reports and custom projects for the global content fulfillment and content distribution markets—the video workflow. Thomas supports a diverse range of clients, including telcos and video supply chain software and hardware vendors as well as service providers.

Prior to this role, he was a TV analyst at Enders Analysis, focusing on audience trends and regulations. He studied at the University of St Andrews, gaining a Master of Arts in history. He then continued at Imperial College Business School, gaining a Master of Science in management.