The world's most influential media, entertainment & technology show

11 - 15 September 2020
RAI Amsterdam 


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Reach a senior audience of 56,000+

Reach a senior audience of 56,000+


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Check out IBC TV for all the conference sessions, interviews, highlights and more from IBC2019

Congratulations to all our winners

Congratulations to all our winners

See the full list of IBC2019 Awards Winners 


2019 Keynote Speakers and Global Gamechangers


IBC2019 Journeys

With so much happening at IBC2019 we created a number of personalised journeys to guide visitors and delegates through the show.



  • Great experience, great content and great networking!
    Imad El Kadi
    Director of Operations, Paris Television Centre
  • One great place to have all those conversations, to see what's next and to show what's working.
    Yoav Schreiber
    Product Marketing Manager, Cisco Systems
  • An excellent opportunity to network with peers and hear the challenges in our industry!
    Gunnar Gudmundsson
    CTO, RUV Iceland
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    5 Days

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    56,000+ Attendees 

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    300+ Speakers

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    100+ Sessions 



Catch-up on IBC2019

The IBC Daily

The IBC Daily

2020 Promotional Opportunities



Onsite Branding

Onsite Branding



IBC Daily

IBC Daily



Executive Forums

Executive Forums


  • 18-22 Nov: Your guide to what’s happened this week in the media, entertainment and technology industry.

    Sonos snaps up Snips
    Smart speaker producer Sonos has acquired Snips, an AI startup working on tailored voice experiences, TechCrunch reported.

    According to Sonos, it acquired the French startup not to compete with Google Assistant or Amazon’s Alexa, but to use the AI technology to ’control music playback perfectly’.

    The company also insisted that providing a tailored listening experience for users depends less on cloud technology, unlike Alexa and other rivals. 

    Vivendi set to reduce Mediaset stake
    In a long-running dispute between the French conglomerate and Mediaset, Vivendi could reduce its 29% stake in the company.

    According to Reuters, the move could end the legal battle between the companies. Currently, Vivendi opposes the move and has decided to challenge the settlement plan. An Italian court has ordered both Vivendi and Mediaset to reach a compromise by the end of the week.

    Google Stadia officially launches
    Google’s cloud gaming offering Google Stadia launched on Monday, not without criticism. According to The Verge, the subscription-based streaming game service is not the gaming experience it was cracked up to be.

    Early users have  reported lagging and syncing issues, and video quality which was promised to be 4K regularly dropped down to 720p. Google Stadia was not the only launch to get off to a rough start this month, with Disney+ also suffering several issues upon its launch last Tuesday.

    Lib Dems and SNP lose ITV debate legal challenge
    The first televised debate of the UK election cycle saw prime minister Boris Johnson and Labour leader Jeremy Corbyn go head to head, but without other parties after a court shut down a challenge from the Scottish National Party and the Liberal Democrats.

    According to the BBC, the court ruled that because ITV was not exercising “a public function” it was not liable to judicial review challenge in the courts. 

  • Trust in journalism is facing more pressure than ever, with fake news, disconnection from the public, and the polarisation of politics all creating new challenges for the sector.

    EBU on fake news (NewsXchange Twitter)

    Estelle Cognacq: “Being first is not a priority anymore” 

    Source: NewsXchange Twitter

    Trust in journalism is facing more pressure than ever, with fake news, disconnection from the public, and the polarisation of politics all creating new challenges for the sector.

    During the European Broadcast Union’s News Xchange event in Paris, speakers from broadcasters including the BBC and CNN discussed the challenges facing the sector.

    In three panel sessions, Channel 4 news anchor Krishnan Guru-Murthy asked what journalists can do to garner trust from their audiences in the face of fake news.

    Facebook’s Sarah Brown came under fire for the decision made by the social media giant to show political advertisements without fact-checking them. Last month, Facebook said it would not reject political ads, nor would it check them for accuracy, as Twitter took the opposite tack, banning all paid for political advertising.

    Brown said: “We believe people have the right to see what political parties are saying, and we shouldn’t interfere in that. It is then up to the people to hold politicians to account.”

    Brown was taken to account by author and journalist James Ball. Ball, who is global editor at The Bureau of Investigative Journalism, criticised Facebook for using fact-checkers on other content, but picking organisations like The Daily Caller as fact-checkers. The Caller, which is a US-based right-wing publication run by Fox News host Tucker Carlson, has caused controversy since being named part of Facebook’s fact-checking scheme.

    Ball said: “Facebook accepted far-right publications like the Daily Caller as a fact-checker, despite the fact that it has disagreed with the other fact-checkers over everything. Yet it hasn’t faced any sanctions.”

    On another panel, looking at the divide of the political left and right and how that has impacted trust in journalism, Network 10 journalist Waleed Aly said globalisation was causing an “epistemological crisis” within news organisations.

    Discussing splits caused by politics and the entrenchment of political views, he claimed that globalisation, while giving people more access to international news sources, had also caused divisions.

    “One of the contradictions of globalisation is that people are splintered by their viewpoint into almost sub-nations, although they aren’t across a whole nation,” he said. “It’s causing an epistemological crisis for the sector,” leaving question marks around truthfulness.

    Aly said one cause of this problem is that journalism has moved away from being a trade and into being a profession. “You now have people doing journalism degrees where previously it might be a politics degree. So you lose that diversity of opinion and thought from the newsroom.

    “It also means journalists are at a distance from the people they are covering.”

    In the same session, a disagreement broke out between speakers from Russia-backed news service RT France and France Televisions over coverage of the Gilet Jaunes protests.

    RT’s Xenia Fedorova accused mainstream French networks of failing to tell the story of the protestors, who began campaigning in yellow vests over the rising costs of living and fuel.

    “Other newsrooms were late [to cover the protests],” she said, “but maybe that was a concious choice so as not to add oil to the fire. But it is impossible to ignore or downplay such an important movement as the Gilet Jaunes. From the very beginning there was extremem police violence used against the protestors who were absolutely peaceful. So we were there from the beginning and we’ve been doing live transmissions.”

    Eric Scherer from France Televisions denied this, saying the network had a greater responsibility to seek the truth and contextualise the news as it was developing.

    Host Guru-Murthy questioned Fedorova over RT’s role and its relationship with the Russian state, asking if the organisation, which is “sponsored” by the Russian government according to its website, really has independence or if it is just reflecting the views of Moscow.

    Fedorova dismissed this view, saying it was a convenient excuse for Western media to “bash” the channel and that it has full editorial independence.

    A heated debate also broke out in a session looking at the disconnection between the media and broadcasters, and the general public. With a UK election underway and one due in the US next year, as well as Brexit still being debated, the public seem to be more disillusioned with journalism than ever before, Guru-Murthy said in his intro.

    Ulrik Haagerup of the Constructive Institute challenged fellow panellist Sam Feist, of CNN, over the network’s coverage of President Donald Trump. Haagerup questioned whether CNN’s approach to Trump stories had always been fair and unbiased, saying it was no different to favourable coverage from the likes of Fox News, who have been accused of pro-Trump bias.

    Feist hit back, arguing that CNN always offered unbiased coverage. “When the President has a positive story out, we cover it fairly,” he said. “Last week the White House released better-than-expected jobs numbers and we covered them fairly.

    “But we also have to cover the negative stories too. What we also do is try to be fair in our reporting.”

  • Sports federations looking to balance digital and broadcast in order to retain global viewership and drive revenue have highlighted aggregation, personalisation and partnerships as key priorities.

    SportsPro OTT Summit 2019 Serving specialist audiences

    Serving specialist audiences: Panel commences 

    Sports federations looking to balance digital and broadcast in order to retain global viewership and drive revenue have highlighted aggregation, personalisation and partnerships as key priorities.

    Senior figures from leading sports federations spoke about the importance of serving narrower and dedicated audiences more deeply to counter OTT subscription fatigue and fragmentation.

    It was unanimously agreed specialist sport networks, associations and leagues need to collaborate with broadcasters and OTT providers to provide mainstream content for fans in a niche way.

    Speaking in the session ‘Serving specialist audiences’ during the SportsPro OTT Summit in Madrid yesterday, European Tour chief content officer Rufus Hack explained the difference between niche and too niche. He said: “We have a global sport and we want to try and create content to move people down the funnel, to buy merchandise and engage with the tour in an authentic and engaging capacity.

    “We’ve seen a great growth in eyeballs but not dollars and now we are talking about how we can take those eyeballs and convert them to dollars.”

    He pointed to Discovery’s business approach, inking a deal with the PGA Tour last year for a global TV and multi-platform rights outside the US, “[Discovery is] acting as a natural aggregator and consolidator with golf,” he continued: “We all know OTT products are costly but cut through and it is the best cost solution with fantastic products and features.

    “The more scale within a vertical or even cross-vertical means that consolidation and aggregation can be a key part of that.”

    Rob Mitchell, programme lead for the FA’s FA Player OTT service, added: “One of the biggest challenges we have had is recognising and building the addressable audiences so we can communicate with them.

    “Having spent a lot of time in development with player and analytics tools on consumption behaviour and marketing from a stakeholder perspective, the ability to listen to users and interpret data means we understand the markets, the features of OTT and what they want as well.”

    Thematic content
    Paid-for OTT subscription services can potentially mean losing the casual fan likely to tune into free-to-air TV; while the benefits of specialist sport channels going direct-to-consumer (D2C) means growing global fan bases.

    SportsPro OTT Summit 2019 Serving specialist audiences 2

    L-R: Rob Mitchell, Simon Miller, Rufus Hack and Mark Parkman

    Speakers agreed success is dependent on how the D2C OTT players are approaching the growth opportunities with a deeper focus on thematic content.

    Olympic Channel managing director Mark Parkman reflected on the success of the Channel. After launching over three years ago, it has partnerships with 93 federations, is now in 12 languages and last week added Hindi.

    “We want to start to grow the Indian market which traditionally has not been a strong market, but we will carve out rights and localised content for India and make it about their athletes to maximise our highlights.

    “It is part of our strategy, it is a 365-day endeavour and we want to keep it alive and drive viewers to [The Olympics] in the 17 days of the event because we want them to be successful, reach the widest audiences, which is successful for all of us.”

    The Channel’s main objective in the next 12 months is to aggregate the audience and collect data ahead of Tokyo 2020: “We aim to service personalised and niche audiences that we can continue to develop and help grow more interested in the sport.”

    Parkman continued: “We distribute content across a number of territories, and we are seeing wider engagement, but we are not commercialising on an individual basis….we are trying to make that as aggressive as we can to get more eyeballs through our rights holders to watch the game.”

    While many sports federations have benefited from the OTT global footprint of niche sports, Hack said: “The economic model is really tough, you are going to acquire customers slower than you thought and you can’t monetise the fans as well as Sky Sports, Canal+ or NBC.”

    “Collaborate with broadcast partners, as you need multiple strings to your bow and critically you need to think about the wide value proposition – make sure you’re relevant, authentic and doing something fantastic.”

  • The BBC has unveiled a number of changes to the interactive services it offers on UK TV which it is set to introduce next year.

    tv remote christmas

    Red button: BBC to revamp interactive services

    The BBC has unveiled a number of changes to the interactive services it offers on UK TV which it is set to introduce next year.

    From the end of January 2020, the British broadcaster will make three significant changes to its interactive services on TV, accessed in the UK through the “red button” on TV remotes.

    The Beeb said it will remove the text-based element of its red button service - which currently allows users to access text-based news and other information by pressing the red button on their TV remote control.

    It also unveiled plans to consolidate the range of apps it offers on smart TVs. Currently, the BBC offers three smart TV apps: BBC iPlayer, BBC Sport and BBC News. But the corporation said it will retire the latter two, as it carries out a revamp of iPlayer that was announced last month.

    Instead, the BBC will launch a new connected TV app, called BBC Sounds. The app follows the launch of the BBC Sounds app for smartphones and devices, which launched last year. The connected TV service will bring over 80,000 hours of radio, music and podcasts from across the BBC.

    Explaining the changes in a BBC Blog, BBC CTO Matthew Postgate blamed “financial pressure and the continued need to spend the licence fee as effectively as possible” for scrapping some of the services.

    Keeping the red-button text services “would require significant technical effort and cost” he added, which would mean transferring money from other services.

    The decision does not affect the majority of red-button services, which include video elements like extra games at Wimbledon.

    It comes as the BBC is facing increasing political and financial pressures. It has already announced a cut to free licence fees for some over-75s, a move criticised by the UK parliament last month.



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