Discover how Orange Middle East & Africa, in collaboration with Globecast and technology partner Insys Video Technologies, successfully launched the TV module within the "Max it" Super-App—bringing live and on-demand TV to 17 countries across the continent. This presentation explores how a multi-tenant TV delivery platform, localized frontend apps, DRM, subscription management, and Ateme headend integration came together to serve over 149 million customers. Learn about the unique challenges of scaling OTT in diverse African markets, the importance of strong partnerships, and how innovation and adaptability turned vision into reality.