Lorenzo Zanni

Lead Research Analyst
A graduate of Pisa, Durham and Swansea Universities, Lorenzo Zanni holds a BSc in Economics and Management and an MSc in Business Economics. He will be studying for a further MSc in Data Analytics in 2018.
Lorenzo found a perfect fit for his passion for economic and financial analysis and the underlying forces that shape markets when he joined IABM in 2015; the broadcast and industry was just beginning to embrace data to drive its technology and business development strategies. Over the last three years, Lorenzo has been responsible for growing IABM’s Business Intelligence portfolio into the authoritative, widely referenced, member resource it is today. Most recently, he has overseen the restructuring of the full range of reports to deliver more focused, highly actionable business intelligence.
Lorenzo’s research is widely quoted in international industry publications and conferences, including IBC365. He has also presented at shows and conferences around the world, including IBC, NAB Show, the IABM Annual International Business Conference, Cabsat, the FKTG Summit and BCE.
Outside of his day job, Lorenzo has a deep interest in politics and economics, loves music and cinema and is a keen sports player and fan.