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The world's most influential media, entertainment & technology show

11 - 15 September 2020
RAI Amsterdam 

Patrick Griffis

Patrick Griffis

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Patrick Griffis

Patrick Griffis

Vice President Technology, Office of the CTO, Dolby Laboratories

As Technology Vice President in the CTO Office at Dolby, Patrick Griffis is charged with helping define future technology strategy for the company which includes identifying and tracking key technical trends, performing technical due diligence, and supporting advanced technology initiatives for the company. He has been an active company spokesperson on the topic of next generation imaging and in particular, “better pixels” - a term he coined for High Dynamic Range plus Wide Color Gamut and chaired the SMPTE ST 2084 drafting group which standardized the PQ curve.

Before joining Dolby, Pat spent 10 years at Microsoft leading global digital media standards strategy, including standardization of Windows Media video technology as an international SMPTE standard.

Prior to Microsoft, Pat spent 15 years at Panasonic in senior management positions, including Vice President of Strategic Product Development at Panasonic Broadcast where he drove Panasonic’s HDTV strategy for the US.

Pat started his career at RCA Consumer Electronics Division, earning eight patents in TV product design.

A SMPTE Fellow, Pat currently serves as SMPTE President. He also serves as Vice President on the Board of the Ultra-HD Forum. Pat is Dolby’s Board representative in the UHD Alliance, as well as, Vice Chair of its Interoperability Working Group. Pat served two terms as President of the IEEE Consumer Electronics Society and is a member of the IBC Council, an industry executive advisory group to the IBC Board. He is also a member of the Academy of Digital TV Pioneers. Pat holds a BSEE degree from Tufts University and an MSEE from Purdue University.