Gregory Shaw is a Manager in Accenture Strategy, aligned to Communications, Media and Technology. In this capacity, he has worked with content creators from New York to Los Angeles to build and secure technology resources and evaluate market share strategies. He and his collaborators in this Lounge Talk, Scott Campbell and Caroline Brun, propose that not only is media content the driver for technological innovation but that the two support each other and must grow in parallel to create sustained success. In fact, we believe personal content generation will dictate the future of fitness technology.
As a marathon runner and weight lifter, Gregory knows the satisfaction one can feel from overcoming obstacles and personal challenges to achieve goals that seemed unattainable. He is interested in the ability of technology to break through mental barriers. Recently he explored AR/VR market potential in professional sports and is active in Accenture’s Pride network. Gregory holds a BS in Biology from the University of North Carolina at Chapel Hill and a MBA from Hult International Business School in London.