Steve France
Media Sales Principal, International Sales,
The Weather Company
Steve works with media clients around the world providing weather solutions for TV broadcast and online digital devices. With 8 years’ experience in The Weather Company, Steve has a deep understanding of the company’s products and the global weather market for media.
Steve’s background in engineering, marketing, consulting and sales puts him in the ideal position to advance the business using new technologies to better streamline the client’s content production and enable greater user personalisation of weather for streaming TV channels.
Sessions
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14-Sep-2024IBC AI Tech Zone (Hall 14, 14.AIA01)How AI is reaching new audiences through personalised media