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Sinead Greenaway

Sinead Greenaway

Chief Technology and Operations Director, UKTV
United Kingdom
Sinead Greenaway Chief Technology and Operations Officer, UKTV   Sinead Greenaway has extensive industry experience in technology, business strategy and broadcast operations, and is a member of UKTV's Executive Leadership Team. As Chief Technology and Operations Officer (CTOO), Sinead is responsible for all technical and operational aspects of UKTV, including the roll-out of digital services under the network's fast-growing TV on demand service, UKTV Play. Since joining UKTV in March 2015, Sinead has been responsible for leading a successful technology refresh, spanning business systems and digital app development, and driving the company's data strategy programme.   Sinead joined from international consultancy and talent business The Lighthouse Company, where as Managing Director she was instrumental in building and developing board level teams across the media and technology spectrum. Prior to that she was the Chief Executive of The Studios at MediaCityUK (now Dock10) where she successfully launched the business, and built and led the teams delivering production and technology services to both the BBC and other independent production companies. She also spent five years as Operations and Technology Director at Virgin Media Television.  
Sessions
  • IBC is the only exhibition we attend. It’s very important for those in the broadcasting industry.
    Jochen Albrecht
    CTO - Albrecht Electronic
  • IBC represents an important annual industry dialogue where the worlds of technology and media intersect.
    Erik Huggers
    CEO, Vevo
  • IBC is the exhibition that gives us the most exposure in the broadcasting industry. The exhibition is a really special show and is close to everyone’s hearts. It gets better every year and has got a great vibe.
    Anoushka Farouk
    Marketing Manager - TSL
  • IBC is not about quantity it’s about quality. Conversations we have are enlightening in every sense. Everyone is here to do business.
    Robert Lisman
    Director of Marketing - Primestream
  • The greatest thing about IBC is that it provides the facilities to network with industry professionals whilst getting great knowledge on new technology.
    Gina Canzano
    Technical Support Engineer - BW Broadcast

 

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