Rich Welsh
President,
SMPTE
As the Head of Deluxe AI Production Technology, Rich Welsh leads strategy and engagement for the adoption and ecosystem integration of cutting-edge Generative AI (Gen AI) image and video models into studio production workflows. Rich works with Hollywood studios and content creators on deep integration, customisation and practical adoption of Gen AI tools within production teams to assist the creative process and extend the creative toolset.
Sessions
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13-Sep-2025E102SMPTE Program
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13-Sep-2025E102SMPTE - Smart Workflows - Harnessing AI tools for Next Generation Content
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13-Sep-2025E102SMPTE Forward: New Standards, New Skills, New Communities
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14-Sep-2025E105EDCF Global Cinema Seminar