Michael Sid

Mike Sid is a renowned media expert who has been at the forefront of the many radical changes in the Industry over the last twenty years. At the dawn of the internet age, Mike created SoundExchange for the US recorded music industry – the first digital music rights collective in the world. In 2008 Mike founded Mediamorph - which was acquired in 2019 by Whip Media - to apply his experiences in music to TV & film.