Marlon Braakman

Marlon Braakman is Head of Media at AZ Alkmaar, where he leads the club's media and content team across all of AZ's own channels.

Marlon is responsible for AZ's video strategy: live streaming of press conferences, youth matches and post-match content, publishing on the club's own platform to work around UEFA and broadcast rights restrictions, and building a video proposition that adds value for fans, partners and sponsors alike. He also fronts AZ TV as a presenter and reporter.

At IBC he presents alongside Blue Billywig on how AZ powers its video and OTT strategy.