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John Gee

John Gee

SVP of Business Development, Alphonso
John Gee is a recognized authority on advanced advertising media and technology. He has over 25 years of experience in senior level positions managing sales and business development   of traditional TV and digital media advertising products, leading-edge advertising technology and audience data products.   A pioneer of addressable and interactive television, John has developed advanced advertising TV campaigns for Pepsi, General Motors, Ford, Kraft, P&G, AT&T and Pfizer. Working with major agencies, he created and marketed the first TV Viewer Engagement studies based on second-by second set top box data.   John is currently Senior Vice President of Business Development for Alphonso, Inc. leading efforts to expand its footprint across all platforms.  Prior to joining Alphonso, John held leadership positions at Wink Communications, OpenTV, TiVo, Navic, Placemedia and Sorenson Media.  He began his broadcast media career managing sales for ABC and NBC affiliates eventually becoming Vice President/General Sales Manager of the New York Times Broadcast Group.
Sessions
  • IBC is the only exhibition we attend. It’s very important for those in the broadcasting industry.
    Jochen Albrecht
    CTO - Albrecht Electronic
  • IBC represents an important annual industry dialogue where the worlds of technology and media intersect.
    Erik Huggers
    CEO, Vevo
  • IBC is the exhibition that gives us the most exposure in the broadcasting industry. The exhibition is a really special show and is close to everyone’s hearts. It gets better every year and has got a great vibe.
    Anoushka Farouk
    Marketing Manager - TSL
  • IBC is not about quantity it’s about quality. Conversations we have are enlightening in every sense. Everyone is here to do business.
    Robert Lisman
    Director of Marketing - Primestream
  • The greatest thing about IBC is that it provides the facilities to network with industry professionals whilst getting great knowledge on new technology.
    Gina Canzano
    Technical Support Engineer - BW Broadcast

 

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