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Claudia Vaccarone

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Claudia Vaccarone

Claudia Vaccarone

Head of Market Research and Customer Experience
France

Claudia is a marketing executive with over 20 years of international experience in the broadcasting and satellite industry.  She has worked in the USA, Italy and France and is currently in charge of Global Market Research & Customer Experience at leading satellite operator Eutelsat SA. She is responsible for the satellite fleet audience measurement via the Eutelsat TV Observatory, as well as customer experience programs. She has also led the first consumer market research on Ultra HD in Europe.

Prior to Eutelsat, Claudia led the worldwide launch of TV Files brand (start-up at the forefront of satellite delivered IP-based content), after beginning her career in the USA in advertising.

A member of the International Executive Board of IABC (International Association of Business Communicators), Claudia holds a Bachelor of Arts in Advertising from Seton Hall University (USA), a Master of Science in Communications from Golden Gate University (USA) and an executive degree in Marketing from HEC business school (Paris, France).

An Italian native, she enjoys raising 2 quadri-lingual sons together with her Flemish husband in Paris, France.

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