Global Lead of Network Client Solutions, Publicis Media Sports & Entertainment
Ben is a sports marketing expert with nearly 20 years consulting experience, 15 of which have working with brands and rights holders looking to optimise their return from sponsorships and broader sports media channels. From a knowledge-base built through leading sponsorship research and evaluation programmes, Ben's experience covers the full spectrum of the modern sponsorship deal from strategy and property identification to activation opportunities and brand impacts brought through direct sales and hospitality opportunities. Ben joined what is now Publicis Media Sport and Entertainment in 2011, where clients include the biggest brands and properties in global sport such as Heineken, Samsung, EA SPORTS, Gillette, UEFA, NFL and NBA. Outside of work, Ben is often not far from the sporting field as a fan, a father and a failing athlete.