Alfie Potter

Alfie Potter

Alfie Potter

Technical Analyst, Enterprise Architecture, ITV

Alfie is a Technical Analyst for the Enterprise Architecture team at ITV. He started at ITV on their technology graduate scheme in 2021, after graduating from Cardiff University with a 1st class Computer Science degree. 

During his time at ITV he has worked across various roles and teams within the technology space, including an award winning project for improving connectivity on productions, giving him a broad perspective on working in the broadcast industry.

As part of his role at ITV, Alfie is supporting the IBC Accelerators Media Innovation Programme, specifically the synthetic human accessibility workstream, due to a personal passion for wanting to improve accessibility in the media industry.

Outside of his day job, Alfie sits on the committees of ITV Pride, Out in Tech and Intermedia, where he is actively working on events for LGBTQ+ people in the broadcast and tech industry.