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Alex Mahon

Alex Mahon

Alex Mahon

Chief Executive
United Kingdom

Alex Mahon is the CEO at The Foundry, the leading design and visual and 3D effects software firm. The software is for the design, visualisation and entertainment industries; clients include Pixar, Weta, ILM, Mercedes Benz and the virtual reality sector. The high-growth company was founded in 1996 and is headquartered in London, with 300 staff in Silicon Valley, Los Angeles, Shanghai, and the UK.  In 2015, the company was acquired by HgCapital for £200m.

Alex was previously CEO of Shine Group, departing in 2015 after successfully contributing the content creation company into a new 21st Century Fox and Apollo Global JV to merge Shine with Endemol. She joined Shine as Managing Director in 2006 and built the group through M&A and organic growth into an organisation with 27 creative labels in 12 countries, £700m in revenues, with brands including MasterChef, Biggest Loser, Broadchurch, Spooks & The Bridge. Prior to this she had a career in media across Europe, at Talkback Thames, FremantleMedia Group and RTL Group. This followed from her early career as a PhD Physicist and then at strategy consultants Mitchell Madison Group working in the internet retail sector.

Alex is the Senior Independent Director at Ocado Plc, co-Founder of WeAreTV, Chairman of Bandstand Productions and a venture partner at LocalGlobe. Also Chairman of Royal Television Society Programme Awards, NED at Edinburgh International Television Festival, a member of the Government's DCMS Advisory Panel on the BBC, and Appeal Chair of The Scar Free Foundation - a national charity funding pioneering and transformative medical research into disfigurement.

  • IBC is the only exhibition we attend. It’s very important for those in the broadcasting industry.
    Jochen Albrecht
    CTO - Albrecht Electronic
  • IBC represents an important annual industry dialogue where the worlds of technology and media intersect.
    Erik Huggers
    CEO, Vevo
  • IBC is the exhibition that gives us the most exposure in the broadcasting industry. The exhibition is a really special show and is close to everyone’s hearts. It gets better every year and has got a great vibe.
    Anoushka Farouk
    Marketing Manager - TSL
  • IBC is not about quantity it’s about quality. Conversations we have are enlightening in every sense. Everyone is here to do business.
    Robert Lisman
    Director of Marketing - Primestream
  • The greatest thing about IBC is that it provides the facilities to network with industry professionals whilst getting great knowledge on new technology.
    Gina Canzano
    Technical Support Engineer - BW Broadcast


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