Create
the
Moment
Shifting Business Models at IBC2026
)
)
)
)
)
)
)
)
)
The media and entertainment industry is navigating one of its most significant periods of transformation. From media consolidation and the rise of the creator economy to the future of TV distribution, advertising and audience monetisation, business models are being reshaped at pace.
The IBC Show brings together the world’s leading broadcasters, streamers, content owners, rightsholders, platforms, creators and technology providers to explore new revenue opportunities, build strategic partnerships and turn industry challenges into commercial growth – creating the moments that matter.
Grab your FREE visitor pass for IBC2026, taking place 11–14 September 2026 at the RAI Amsterdam, and discover the strategies, technologies and partnerships shaping the future of media.
Why Attend?
Discover game-changing solutions
Explore up-close the ground-breaking products and services transforming media – from world-leading brands to fast-growing start-ups – and experience technologies being applied in real-world contexts.
See the partnerships driving the next wave of growth
No organisation can innovate alone. Learn how strategic partnerships between media companies, technology providers, platforms, creators and rights owners are unlocking new revenue streams, expanding audiences and accelerating innovation across the industry.
Discover how AI is reshaping media business models
Explore how AI is transforming content creation, operations, personalisation, advertising and monetisation. Learn where organisations are finding real commercial value today and how AI is creating new opportunities for growth across the media ecosystem.
Build your playbook for the future of sports media
As competition for sports rights intensifies and viewing habits evolve, discover how broadcasters, streamers, leagues and rightsholders are adapting their strategies. Gain insights into rights monetisation, fan engagement, distribution models and the future of sports content.
Network with influential decision-makers
IBC offers a great opportunity to meet and start real business conversations with industry movers and shakers – whether on the stand, in the beach bar, or at one of the show’s numerous social or professional events.
Witness innovations coming to life at IBC
Future Tech in Hall 14 is the fastest-growing area of the show, providing a window into the leading-edge M&E innovations aimed at solving the challenges of tomorrow.
From the Start-Up Zone to the IBC Accelerator Zone, Future Tech is now a central destination at IBC, where new ideas meet real industry adoption.
Halls 1, 2 and 3: Delivery – Distribution, Satellite, Displays & Screens, Post Production
Hall 5: Content Everywhere – Monetisation & Ad Tech, Data Infrastructure & Cloud Services, OTT & Streaming, Sports Streaming Technology, Esports & Gaming, Cyber Security, Telecommunications
Halls 6 and 7: Delivery – Post Production, Virtual Production
Hall 8: Multi Technologies – Production, Management, Audio, Visual, Transmission, Esports/Gaming, Film & Cinema
Halls 9 and 10: Production – Production, Video Services
Halls 11, 12 and 13: Multi Technologies – Production, Management, Audio, Visual, Transmission, Esports/Gaming, Film & Cinema
Hall 14: Future Tech – Artificial Intelligence, Machine Learning, Esports/Gaming, Prosumer Tech, Creator Economy, Virtual Production
Outdoor Exhibitors: Dedicated outdoor exhibition space
)
)
)
)
)
)
★ Your Visitor Pass Benefits:
Ideal for content and media tech professionals who want to discover the latest technologies:
- Access to over 1,250 exhibiting companies in 14 halls
- Access to show floor theatres, including the Showcase Theatre, Future Tech Stage and Content Everywhere Stages
- Access to the IBC Owner & Partner Programme
- Access to Future Tech, taking place in Hall 14
- Free travel pass for all days of IBC2026
Where?
The IBC2026 Show is held in Amsterdam from 11-14 September 2026 at the RAI, Amsterdam.
IBC's location is ideally suited to cater for attendees safely. Getting around is made simple by the excellent public transport network, thousands of taxis, and the city-wide cycle paths. There are over 500 hotels across the city with many located within walking distance of the RAI Amsterdam convention centre.
Ideal for content and media tech professionals who want to discover the latest technologies, the FREE Visitor Pass will provide you with access to the entire exhibition, outdoor exhibits and show floor.
)
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
.png/fit-in/500x500/filters:no_upscale())
)
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
.svg){kind=logo}
){kind=logo}
){kind=icon}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
)
)
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
)
){kind=icon}
){kind=logo}
){kind=logo}
)
){kind=logo}
){kind=logo}
)
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
)
){kind=logo}
)
.svg)
)
){kind=logo}
){kind=logo}
)
)
)
)
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
)
.svg){kind=logo}
){kind=logo}
){kind=logo}
)
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
)
)
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
)
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
)
){kind=logo}
){kind=logo}
){kind=logo}
)
){kind=logo}
){kind=logo}
)
){kind=logo}
){kind=logo}
){kind=logo}
)
)
){kind=logo}
){kind=logo}
)
){kind=logo}
){kind=logo}
)
){kind=logo}
){kind=logo}
)
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
)
){kind=logo}
){kind=logo}
){kind=logo}
)
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
)
)
){kind=logo}
)