United Media Services was established in May 2016, it is one of the largest media entities in the entire Arab region. By owning more than 40 leading companies in various media fields such as visual, audio, print, electronic media, dramatic production, advertising, direct and indirect advertising services, it established itself as a prominent player. It also provides sports rights services and marketing. In addition, it advances meaningful media with an influential message that correspond with all societal preferences, which results to becoming the strongest integrated media system.

Our mission is to bring the rich cultural heritage of Egypt to life, through unmatched entertainment experiences and offerings, that delight and inspire audiences throughout the Middle East. We are committed to driving the economic growth of our country and region by delivering exceptional value to our stakeholders and supporting the development of local talent and industries.