Real-Time Hybrid Filmmaking: How Innovative Dreams Is Rewriting the Rules of Production
Real-time hybrid filmmaking - the convergence of performance capture, LED virtual production, and generative AI into a single unified pipeline - is fundamentally changing how stories get made. Adam Jones, Director of Production Technology and Innovation at Innovative Dreams, has been at the centre of this shift with recent productions including the hit series House of David and the theatrical release of Young Washington. In this fireside chat, Adam talks with Sean Wallitsch from AWS about what real-time hybrid filmmaking actually looks like on set: how blending live performance with virtual environments and AI-driven workflows collapses traditional production timelines, eliminates the handoffs between pre-production, production, and post, and gives creators the freedom to iterate in the moment rather than months later. A candid conversation about what actually changes on set, where the savings and speed really come from, and what he's excited to break next.