Highlights 3.0: The Next Era of Live Content Is Human-Led, AI-Accelerated
"Highlight production has passed through two eras: manual editing that could not keep pace with live audiences, followed by fully automated tools that delivered speed but often produced generic, context-poor clips and compilations. Now comes the third: expert production teams supercharged by AI.
Epic Clips founder Volodymyr Boiko will show this model in action — broadcast-quality, human-edited highlights published within five minutes of the live moment. Proven at scale across thousands of highlights and billions of views for leagues and broadcasters worldwide, the approach combines AI’s speed and scale with the judgment, creativity, and accountability of professional editors. By preserving context, emotion, and story, it creates highlights audiences actually want to watch and share — not just more clips for the feed.
This is not just a better way of distributing highlights. It is a new standard for how live content gets made. "