From live feed to social post: autonomous sports highlights with Zentag AI

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From live feed to social post: autonomous sports highlights with Zentag AI

14 Sept 2026
IBC Content Everywhere Stage 1

Zentag AI turns live sport into instant, social-ready content with no production team in the loop. In this 15 minute demonstration we will show the full pipeline running on its own, from a live feed to a published highlight.

You will see deep-learning detection identify key moments as they happen, a rules-based orchestration layer decide what becomes a highlight, and generative AI write the captions and copy ready for social. Once the stream is connected, the system is set and forget.

We will show how the same workflow supports more than 50 sports and processes 4K footage many times faster than traditional tools, and how it puts studio-quality output within reach of clubs, leagues and federations without a large content team.

The session is aimed at broadcasters, OTT platforms, rights holders and federations who want to publish faster, reach fans across more platforms and compete for attention without growing headcount. We will close with real output and the results teams are seeing.

Speakers
Rajesh D'Souza, Co-Founder - Zentag AI
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