Delivering Cricket at Scale: Managing Congestion and Latency During Peak Streaming Events
14 Sept 2026
IBC Content Everywhere Stage 1
India recorded 246 million unique digital viewers during the ICC T20 Cricket Match Finals, and 228.4 million for IPL 2026. High traffic volume during these events caused severe network congestion and streaming latency. This session will highlight how our technology is built specifically to eliminate these bottlenecks and ensure seamless delivery.