Setting the past for FAST in Europe? Monetisation and motivations

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Setting the past for FAST in Europe? Monetisation and motivations

14 Sep 2024
Conference Room 1
Conference

For FAST to succeed in Europe, providers must grasp the competitive landscape and understand how to differentiate. Major broadcasters still command viewer loyalty across many European nations. Capturing audiences requires offering quality programming that resonates locally but this demands significant investments in localized content production and marketing. This panel strives to answers the many questions that remain around how effectively be entrants and established players can compete here.

Moderator
Marion Ranchet - Streaming Made Easy
Panelist
Kasia Jablonska, Director of Digital and On-Demand for EMEA - BBC Studios
Laura Florence, SVP Global FAST Channels - Fremantle
Natalie Boot, Global VP FAST - Insight TV