Protecting the value of software algorithms

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Protecting the value of software algorithms

14 Sep 2024
IBC Content Everywhere Stage 2 (Hall 14, 14.C12)
IBC Content Everywhere

Software algorithms - including AI - underpin many of the advances in media production and distribution. These algorithms are valuable in terms of the revenue they can generate; and valuable in terms of how intellectual property can underpin a company’s worth. The unfortunate truth is that valuable algorithms are targeted by hackers and unscrupulous competitors looking to gain from your developers’ hard work. In this demonstration, PACE Anti-Piracy will share its four decades of experience protecting software intellectual property, discussing the risks of reverse engineering, and providing practical steps you can take. Protecting your algorithms ultimately protects the value of your business.

Speakers
Neal Michie, Director of Product Management - PACE Anti-Piracy