MTSS Presents Sustainability in Action:  Real-World Case Studies from Media Tech Leaders

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MTSS Presents Sustainability in Action:  Real-World Case Studies from Media Tech Leaders

15 Sep 2024
E102
IBC Owner & Partners Programme

Sustainable practices are revolutionizing the media landscape. Join us for an enlightening session featuring real-world implementations that are setting new standards in sustainable media. Hear from media tech leaders about their groundbreaking innovations in sustainable sports and live event production. Learn how the Digital Sustainability Alliance (DSA) is making a lasting impact. Discover why industry CEOs recognize sustainability as both an ethical imperative and a smart business strategy. Gain practical steps to help guide your organization towards a greener, more responsible future.

Sessions will include:

Streaming Smarter: Revolutionizing Live Events for a Greener Future
Live streaming, especially of sports events, generates intense traffic peaks that demand substantial network capacity, often leading to inefficient capacity planning and unnecessary environmental impact. In this panel, network operators, broadcasters, and CDN and technology providers will showcase their innovative model, which has successfully reduced the energy consumption of live event streaming by up to 75% and decreased the hardware requirements by up to 80%.

Panelists will explore collaborative efforts, the advanced technologies employed, and the remarkable outcomes achieved in minimizing the environmental footprint of live streaming.

CEO Panel: Why Sustainability is Both and Ethical Choice and Smart Business Strategy
Discover how these industry leaders are delivering on business solutions that support sustainable innovations, help in reducing carbon footprints to shape a greener future.

This insightful discussion will highlight strategic initiatives, groundbreaking technologies, and collaborative efforts transforming the industry's environmental impact.

Speakers
Barbara Lange, Principal & CEO - Kibo121           
Brijesh Yadav, Vice President & Global Head of Sales Media & Entertainment Business - Tata Communications
David Ross, CEO - Ross Video
Diego Gibellino, Senior Program Manager - Telecom Italia
Doug Lowther, CEO - IRDETO
Emma Whitmore, Group Vice President, EMEA - Edgio
Jackie Lucas - DSA
John Gleeson, CCO - Storj
Jordan Maltby, CEO - Shadow Magic Studios
Kent Blosil, Director of Growth and Sustainability - Storj
Lee Wright, Head of IT Operations - Formula 1
Lisa Collins, Managing Director - Dovetail Creative
Serge Van Herck, Chief Executive Officer - EVS
Thomas Bostrøm Jørgensen, CEO - Appear
Tom Dunning, CEO - Adsignal
Walid-Oualid Saddi, Head of Solutions Architecture - Bouygues Telecom
Xavier Leclercq, Vice President, Business Development - Broadpeak