Panel: Keeping content everywhere secure everywhere
Keeping content – on-demand or live secure is critical to the commercial survival of video service providers. Content businesses must protect themselves from piracy and digital fakery. While live sport broadcasting has become big business, live streaming has allowed piracy to proliferate: streaming-related piracy can see global redistribution of stolen content at lightning-speed. As well as putting video services and OTT platforms at risk of breaching their commercial agreements with content owners, security lapses can result in substantial revenue losses and damage brands.
In this panel, experts from EZDRM, M2A and PallyCon will share insights from around the world into the latest developments and consumer behaviours influencing content consumption and piracy. Panellists will be able to explain techniques and technologies such as multi-DRM, tokenisation and forensic watermarking as well as industry initiatives such as C2PA that seek to address the prevalence of misleading information online by certifying the source and provenance of content.