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Onsite Promotional Opportunities

Onsite Promotional Opportunities

Onsite Promotional Opportunities

Be the first thing a visitor sees when they arrive at IBC2018, or catch their eye as they pass through the exhibition.

There are a wide range of promotional opportunities available for IBC2018, please contact the Promotions Team to find out more information. 

The onsite promotional opportunities available for 2018 are listed below:

Charging Stations

charging stationsLocated at various locations around the show floor and throughout public meeting areas during IBC2018, this brand new sponsorship opportunity is guaranteed to get you noticed by IBC's 57,000 attendees. 

Contact the IBC Promotions Team

IBC Executive Lounge and Gold Pass Registration

Executive LoungeBranding opportunities in the IBC Executive Lounge mean that you can target your message to this high level decision-making audience. Sponsoring the IBC Executive Lounge will deliver brand presence in front of the industry thought leaders and top management clients. In addition to the Lounge, the Gold Pass registration point is an exclusive check-in desk for all Gold Pass holders.

Contact the IBC Promotions Team

IBC Awards

Awards Ceremony​IBC are offering a variety of sponsorship packages for the IBC Awards, giving you the opportunity to make sure your brand is noticed by the biggest names in the industry when they all come together for the unmissable awards ceremony on the Sunday Night of IBC. With sponsor benefits ranging from speaking opportunities at the ceremony itself to multiple branding options across the party or ceremony this is your chance to propel your company onto the international stage. 

Contact the IBC Promotions Team

IBC Content Everywhere Hub

HubThe IBC Content Everywhere Europe Hub, located in Hall 14, hosts a programme of free sessions and product demonstrations exploring the exciting opportunities behind the ‘content everywhere’ concept. An ideal and popular space for networking an informal meetings, sponsorship of the IBC Content Everywhere Hub ensures your brand is recognised as thought-leaders in this emerging industry sector. 

Contact the IBC Promotions Team

IBC Content Everywhere Europe Platinum Sponsor

Hall 14Whether you are looking to raise your profile, move into new market sectors, develop distribution channels, generate sales leads or simply network with the best of the industry, IBC Content Everywhere Europe Platinum  sponsorship gives you the platform to promote your brand to more than 57,000+ potential attendees from over 170 countries.

Contact the IBC Promotions Team

IBC Publication Bins

BinWith 20 locations throughout the main traffic areas of the exhibition these high profile IBC distribution bins are used time and time again by the visitors to obtain their copies of the IBC Exhibition Catalogue, IBC @ a Glance and the IBC Floorplan.

Get in front of the 57,000 attendees with a large strip panel across all 20 positions around IBC.

Contact the IBC Promotions Team


IBC TVSponsorship of IBC TV offers an unparalleled link to exceptional content, expert opinion and professional insight not just within the RAI during the whole of IBC2018 but long after, via the substantial promotion of online VOD content, available on


Contact the IBC Promotions Team

Info Channel

Info ChannelIBC’s large-screen digital signage system is positioned all around the RAI, updating thousands of visitors with regular broadcasts every day. Your commercial segment can include your company logo, stand number and information on your products and services. Commercials will be shown at least 10 times a day.

Contact the IBC Promotions Team

Information Points and Map

info pointThousands of attendees visit these points so be the first to reach them with your logo and message in a large headline strip banner. Situated at all the main entrances, the IBC information points list the names of all exhibiting companies with a map showing the location of all stands.

Contact the IBC Promotions Team

Literature Bags

Ruwido bagsThe literature bags are practical for IBC attendees who have an abundance of literature and giveaways. Make sure your company logo is advertised wherever they go! The sole sponsor will be asked to print the IBC logo with reference to IBC2018 on a 50mm tagline across the bottom of both sides of the bags.

Sponsors are to print and supply their own promotional bags for delivery to the RAI.

Contact the IBC Promotions Team

Media Centre

media centreThe IBC Media centre is reserved exclusively for journalists and offers a space where they can research, interview and write their stories. Place your company message and logo in front of this influential group of visitors by sponsoring the room and refreshments.

Sponsorship of the room includes:

  • logo on entrance sign and all directional signage
  • logo above the Press desk
  • sponsorship of WiFi in the room with logo on the WiFi cards

Contact the IBC Promotions Team

Outdoor Digital Signage

outdoor screenVideo is everything at IBC so upgrade your onsite marketing campaign and use an eye-catching and informative commercial on our impressively large LED screens located around the three key main entrances at IBC2018.

Become an exclusive screen sponsor or purchase an outdoor video commercial to make sure that your company is one of the very few exhibitors who benefit from getting their message and branding across in an attractive animated format.

Contact the IBC Promotions Team

Posters, Banners and Floor Graphics

signIBC offers a wide variety of banner, poster, floor graphics and stair case branding inside the RAI, on the approaches to the exhibition complex and throughout Amsterdam.

Contact the IBC Promotions Team

Shuttle Bus

shuttle busCatch the attention of thousands of attendees on their way to and from the show by sponsoring the IBC Airport or Hotel Shuttle Buses.

Contact the IBC Promotions Team

Visitor Badges

Visitor BadgeThis is an exclusive opportunity to promote your company to every IBC attendee. High profile sponsorship puts your name and sales message on all the visitor badges.

Contact the IBC Promotions Team

Visitor Lanyards

lanyardsUsed to great effect throughout the show, lanyards have the potential to get your company noticed by more than 57,000 people.

Contact the IBC Promotions Team

Visitor Registration Onsite and Online

visitor regWith over 150,000 individual on line page hits annually and over 57,000 attendees to IBC this exclusive sponsorship opportunity provides the ideal marketing platform to influence these industry professionals before, during and after this world renowned event.

As with all high impact promotional items this opportunity can be tailored to your marketing requirements.

Contact the IBC Promotions Team


WiFiPlace your organisation at the centre of the Ruby Lounge and Forum Lounge which offers complimentary wifi access to all attendees. This very busy part of the conference area will be branded with your logo and gives you an excellent platform for prominent advertising and communication. 

Contact the IBC Promotions Team

  • IBC is the only exhibition we attend. It’s very important for those in the broadcasting industry.
    Jochen Albrecht
    CTO - Albrecht Electronic
  • IBC represents an important annual industry dialogue where the worlds of technology and media intersect.
    Erik Huggers
    CEO, Vevo
  • IBC is the exhibition that gives us the most exposure in the broadcasting industry. The exhibition is a really special show and is close to everyone’s hearts. It gets better every year and has got a great vibe.
    Anoushka Farouk
    Marketing Manager - TSL
  • IBC is not about quantity it’s about quality. Conversations we have are enlightening in every sense. Everyone is here to do business.
    Robert Lisman
    Director of Marketing - Primestream
  • The greatest thing about IBC is that it provides the facilities to network with industry professionals whilst getting great knowledge on new technology.
    Gina Canzano
    Technical Support Engineer - BW Broadcast


IBC Technical Supporters

IBC would like to thank our Technical Supporters: