IBC Launches 365 Online Community Platform

19 Apr 2017

As part of IBC’s remit to be run “by the industry, for the industry”, the organisation recently commissioned extensive independent research to take the pulse of the broadcast and media industry and pinpoint areas where IBC could offer greater value to 1,700+ exhibitors and 55,000+ visitors of the IBC Show in Amsterdam in September. A key finding of the research was a desire for more IBC-generated industry insight outside of show time.

IBC Chief Executive Michael Crimp said: “For several years IBC stakeholders have asked for access to the wealth of knowledge generated by our wide range of industry experts. IBC365 enables us to deliver this invaluable market information and high quality content whenever and wherever it is needed. This will also allow us to reach out to new markets and draw them into the IBC community.”

In addition to serving the broadcast and media community, the research also identified a number of key adjacent markets such as Cloud, AR/VR, Mobile, IoT, Social Networks, Artificial Intelligence and Telcoms, which would benefit from IBC’s industry expertise.

IBC365 went live today with hundreds of articles and videos, including industry trends, executive interviews, thought leadership, technology papers and sponsored content across Production, Content Management, Delivery, Consumption and Technology Advances. Commissioned content specifically aimed at adjacent markets will engage them more fully with IBC. The editorial output of IBC365 will also align with the themes, sessions and speakers at IBC2017.

IBC’s leading team of writers, consultants and analysts includes Fergal Ringrose, formerly Editor-in-Chief of TVB Europe and the IBC Daily, as Executive Editor, and George Bevir, formerly Technology and Facilities Editor of Broadcast and Editor of Broadcast Tech, in the role of Editor.

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  • IBC is the only exhibition we attend. It’s very important for those in the broadcasting industry.
    Jochen Albrecht
    CTO - Albrecht Electronic
  • IBC represents an important annual industry dialogue where the worlds of technology and media intersect.
    Erik Huggers
    CEO, Vevo
  • IBC is the exhibition that gives us the most exposure in the broadcasting industry. The exhibition is a really special show and is close to everyone’s hearts. It gets better every year and has got a great vibe.
    Anoushka Farouk
    Marketing Manager - TSL
  • IBC is not about quantity it’s about quality. Conversations we have are enlightening in every sense. Everyone is here to do business.
    Robert Lisman
    Director of Marketing - Primestream
  • The greatest thing about IBC is that it provides the facilities to network with industry professionals whilst getting great knowledge on new technology.
    Gina Canzano
    Technical Support Engineer - BW Broadcast

 

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