Creating Memorable Sports Moments on TV: Preparation or Luck?
Stories are magnified by their context. Even the most compelling sports matches lose their intensity if you only witness the final play. It is not the last seconds that generate emotion. It is the culmination of all the events that led up to that moment.
The greatest directors and producers contribute to that journey because their knowledge of the stories, their preparation for the biggest games is key to the visual creation of the memories that will stay for years to come.''
Whether this is the moment when Uruguay's Luis Suarez bit Giorgio Chiellini in the 2014 World Cup or when the Spaniard Andries Iniesta scoring the goal in the dying minutes to win his country's maiden title, this session will give you a chance to hear how these moments were created for television by the people who made the key match coverage choices live during the game.
As importantly they will also discuss how they prepared for the game, their study of the stories and themes that intensified the emotion on the pitch. Just like the players, the TV team also prepared for years for the moments that will define their career, when they created images watched by the world.
Hear directly from the production teams on how the memories that define the greatest sporting moments were created.'