Thriving in the FAST Lane: Monetisation for the future of FAST
15 Sep 2023
IBC Conference
Conference Pass HoldersForum
Conference Pass HoldersForum
Conference
Viewer demand for accessible content discovery has ensured the rapid growth of FAST channels in the last 12 months, alongside low-cost quick-deployment returns for broadcasters. But what are the best strategies for monetisation to ensure long-lasting success of FAST channels beyond the initial boom? Our line-up discusses what's needed to give FAST channels longevity to meet audience and revenue expectations now and in the future.