2024 Accelerator Project

ECOFLOW: Energy-Conserving Optimization for Future-ready, Low-impact Online Workflows

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Project Challenge Proposed by: Humans Not Robots, Accedo 

Supported by Champions: ITV, BBC, IET, EBU 

Participants: Humans Not Robots, Accedo, Quanteec 

A project proposed by Humans Not Robots and Accedo and supported by Champions ITV, RTL, EBU and BBC. This project tackles the environmental impact of media consumption by developing consolidated metrics for energy consumption at major steps of the end-to-end technology supply chain, aligning best-of-breed energy-saving features into a unified user experience.  

This Accelerator Challenge will measure the energy performance of certain key elements of the content supply chain such as CDN, encoding, transcoding and advertising delivery to create a base measurement. With this base as a starting point, Champions will test proposed power saving features to determine the impact within the broader supply chain. It will determine and demonstrate opportunities to make processing, streaming and media consumption more measurable and sustainable. 

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Watch ECOFLOW: Energy-Conserving Optimization for Future-ready, Low-impact Online Workflows Challenge Pitch: